Article II: Influencing Destination Image and Visiting Intent Using Communication
Mix: A Case Study of Austria
Identifying the factors that influence destination image and visiting intentions
helps tourism planners...
Utah becomes a state. Branch Normal School established in Cedar City. Gettins lumber for the building. .Acquiring property. Committees in charye. Picture of "Old Main."
O n Jan. 4, 1896, Utah ("Eutaw" meaning "High up" or "In the tops of the...
Exploratory research was conducted to identify and measure the relationships
between information sources, socio-cultural preferences, and travel motives on
destination image and visiting intentions. An adaptation of the study conducted...
THE SOUTHERN BRANCH
STATE NORMAL SCHOOL
University of Utah
By an act of the Legislature of the State of Utah, approved March 11, 1897, it was provided that a branch of the State...
The research methodology was multi-phased, with the initial phase being a pilot
study of the survey instrument, followed by structural equation analysis of the final
survey data. The objective of this...
Sun. Sept. 10, 1905: Ther. Cooler., Wea. Mostly cldy. sprinkle. The folks we staid with last night were going visiting today, and as the ground is wet and it is sprinkling a little we decided to canvass. we worked north four miles then came back on...
from Ogden and ice cream which was made in a freezer in the basement. The freezer was turned by an electric motor, but depended on ice for the freezing. Not surprisingly, there were many occasions in the summer when the...
variables. Standardized parameter estimates are normalized unstandardized parameter
estimates that allow parameters throughout the model to be compared and thus are more
functional (Hoyle, 1995). When results are interpreted, unstandardized...
validity constitute construct validity. Construct validity refers to the extent to which an
operationalization measures the factor it is supposed to measure (Bagozzi, Yi, & Phillips,
1991). Convergent validity has been defined as the extent to...
Fri. Mar. 4, 1898: I got ready and went down to China Town in Hurricane canyon some of the Ladies of Springdale went to see the canal we arrived there about 7-20 pm. Saturday 5: after visiting the works we hitched James Ballard’s team on lead...
Preliminary SEM Data Analysis
The Confirmatory Factor Analysis (CFA) model specified one second-order
factor: information sources (IS), as well as four first-order factors: destination image
(DI); socio-cultural preferences (SCP); travel...
critical value of 0.7 suggested by Nunnally and Bernstein (1978; 1994). All other
constructs exceeded the critical value. Measurement theory suggested that the
relationships among items were logically connected to the relationships of items to...
Reclamation Co., a corporation owners of 50 second feet of water of Pinto Creek."' In Der. of 1909 a certificate of C:onsolidation was drawn up involoing the "New Castle Farm Co." and "The Kew Castle Reclamation Co." Directors of said corporation...
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SEM Data Analysis
Structural equation modeling (SEM) was used to examine the hypothesized
relationships among the constructs in the study. The hypothesized models were...
modification process. Examination of skewness and kurtosis (univariate and
multivariate) indicated that maximum likelihood estimation was appropriate for this
study. The correlations among the indicators of nine constructs were all...
Sun. May 3, 1908: Cool. Raining Geo. Isom and Mr. Tuck came up in the rain today. Mon. 4: Cool. Clouds My cold is worse again. Tues. 5: Warm. Clouds Uncle Alf, Aunt Julia, Uncle John, Aunt Adelia & Alice Langston were visiting here today. Wed....
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Structural Model Results
To examine the goodness-of-fit of the hypothesized model, the measurement
model was re-specified by imposing the structure of each model (see Figure...
model in the appendix assured that the model fit the data well: no evidence of improper
solutions was found, all measurement parameters were statistically significant, the
confirmatory factor loadings were of relatively large size, and the...
The analysis results did not support the proposed effect of information sources on
destination image (hypothesis 2) and the proposed effect of information sources on
visiting intention (hypothesis 3). Although the results of these two...
Tenitory of Utah will come, it being only about four hundred and fifty miles &om San Diego on the Pacific coast, a distance frequently traveled in ten days. I renewed my acquaintance with the President, Henry Lunt, with much pleasure, and I...