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  • All fields: traveling
(303 results)



Display: 20

    • Page 456

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    • 'diamond hitch' on a pack when 1 was 14 years old and, naturally, those people didn't. So, we had quite a time moving that big outfit. In a few days things kind of moled down and we started on horseback for the United States. We delayed and stopped...
    • Page 11

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    • 1 Chapter I Introduction, Literature Review, and Problem Statement Over 920 million tourists traveled internationally in 2008, with more than half traveling for leisure (World Tourism Organization [UNWTO], 2009). Tourist spending in 2008 reached US...
    • Page 111

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    • 101 Chapter V Article II: Influencing Destination Image and Visiting Intent Using Communication Mix: A Case Study of Austria Abstract Identifying the factors that influence destination image and visiting intentions helps tourism planners...
    • Page 118

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    • 108 sources such as referrals from family, friends and work colleagues (McCartney et al., 2008; Sönmez & Sirakaya, 2002; and Dore & Crouch, 2003). Respondents were asked whether or not they heard about Austria from individual advertising sources...
    • Page 136

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    • 126 model in the appendix assured that the model fit the data well: no evidence of improper solutions was found, all measurement parameters were statistically significant, the confirmatory factor loadings were of relatively large size, and the...
    • Page 140

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    • 130 Hypothesis 6 predicted that travel motive has a positive effect on visiting intention and was supported with a coefficient of 0.138; supporting results of the previous study conducted by McCartney, Butler and Bennett (2008). A strong...
    • Page 158

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    • 148 Table 3 Travel Motives (N=973) Motivation Factors M* SD Learn new things 5.75 1.21 Experience a new culture 6.08 1.09 Get away from the demands of daily life 5.52 1.46 Relax physically and mentally 5.67 1.34 Visit friends and relatives 4.34...
    • Page 22

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    • 15 A Historical Lens: The Eighteenth and Nineteenth Centuries Benjamin Franklin (1788) provides great insight into how languages were taught during his time period. America’s language acquisition curriculum started with years of learning Latin in...
    • Page 16

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    • 16 AN EXPERIENCE IN CHINA university recruitment, apply previous skills to new environments, and fulfill the capstone requirements for the Master of Arts in Professional Communication. In addition to goals to satisfy this capstone project, I had...
    • Page 27

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    • 17 participate in the survey. Additionally, readers of the Austria.info tourism e-newsletter were invited by email to participate. Respondents were questioned on issues regarding travel behavior including current traveling purpose (business or...
    • Page 189

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    • 179 TM12 What factors motivate and influence your decision to travel to a destination on vacation/for pleasure? Traveling to far away destinations TM13 What factors motivate and influence your decision to travel to a destination on vacation/for...
    • Page 20

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    • 20 AN EXPERIENCE IN CHINA assignments, exams that I put together, and blog posts. There are too many blog posts to include, so I have included the link to the site. As you can tell by the blog posts, I truly immersed myself into the culture that...
    • Page 43

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    • 33 Additionally, some respondents voluntarily indicated particular images which came to mind when thinking of Austria. Many of these responses can be categorized into themes such as film, culture and history, descriptive, food and beverage, scenic,...
    • Page 14

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    • 4 destination image perceptions of travelers for Austrian tourism stakeholders and ultimately develop an optimum communication mix for Austria‘s visitors. Research Hypotheses To meet the research objective, three primary ideas were explored....
    • Page 40

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    • 40 AN EXPERIENCE IN CHINA APPENDIX D: Blog Post 1 Day 2: First Full Day in China – May 8 Adjusting to being in China was decently easy. We got to our hotel around midnight after traveling for about 24 hours so we crashed and slept really well. I...
    • Page 59

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    • 55 U.S. TV SHOW’ INFLUENCE IN CHINA the right track. Maybe Americans know how to control themselves and use cards better than me.” In U.S. shows, people are never worried about tomorrow. They spend every dime to make their life better. They enjoy...
    • Page 65

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    • 55 Y travel motive = P 51 (information sources) + D5 Y destination image = P 71 (information sources) + P 76 (socio-cultural preference) + P 75 (travel motive) + D7 Y visiting intention = P 81 (information sources) + P 85 (travel motive) + P 87...
    • Page 74

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    • 64 Chapter III Conclusions, Implications, and Recommendations This study analyzed the perceived images of Austria and the factors of travel that mattered most to travelers. This was accomplished through: (1) a review of existing literature; (2)...

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