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    • Preface - Page ix

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    • PREFACE Through researching and writing the following history of the Mayors of Cedar City, we have gained a greater insight into the problems confronting our city and county leaders. W have also gained a deep appreciation for the tremendous e...
    • Page 19

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    • Testimonial videos 19 Elaboration Likelihood Model. Even if a testimonial video is considered credible it is worthless, from an advertising perspective, unless it causes a reaction in the viewer. One desired reaction would be an attitude change....
    • Page 32

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    • Testimonial videos 32 Csordas, T. J., Dole, C., Tran, A., Strickland, M., & Storck, M. G. (2010). Ways of asking, ways of telling. Culture, Medicine & Psychiatry, 34(1), 29-55. DiCicco-Bloom, B., & Crabtree, B. F. (2006). The qualitative research...
    • Page 14

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    • BMI AND WEIGHT DISCRIMINATION 15 for treating smoking or drinking (Sturm, 2002). In the United States alone, obesity-related problems account for 6% to 10% of the national health care expenditures (Finkelstein, Fiebelkorn, & Wang, 2003). In a study...
    • Page 20

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    • 20 Summary The data shows a need for the Marriott Summit Watch property to further manage external relationships with other local vendors in order to expand offerings for guests. This is shown in numbers that indicate the availability and variety...

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