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  • All fields: Audience
(413 results)



Display: 20

    • Page 85

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    • " M A R T H A Grand opera furnished an important high light in this year's calendar of events. The opera "Martha" proved to be one of the most delightful musical experiences produced in the college for many years. The cast voiced their liking for...
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    • 1 U.S. TV SHOW’ INFLUENCE IN CHINA Chapter 1:Introduction China is playing an increasingly important role in the world today. Despite its strong and rich 5,000-year history, traditional Chinese culture is encountering an unheralded level of change....
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    • 10 U.S. TV SHOW’ INFLUENCE IN CHINA There are three characteristics that require the researcher to apply grounded theory. The first reason is that the research should be interpretivist; second, the research is about complex social processes between...
    • Page 115

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    • 105 There are several important factors to consider when promoting a destination image. For example, when an image is projected by the local tourism industry it should be anchored to some extent on a true destination identity. This strategy...
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    • 11 short-term improvement in their experimental group. After one year the experimental group continued to outperform the control group (Iseman, 2011). As beneficial as this strategy was for the experimental group, its efficacy is still only...
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    • 12 U.S. TV SHOW’ INFLUENCE IN CHINA culture. This is why we find Chinatown, Koreatown or Japantown in many large U.S. cities. However, cultural barriers are not as strong with the young Chinese audience. Young people do not feel an obvious contrast...
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    • 132 tourism authorities may need only to ensure that relevant information reaches the specified target audience. Hypothesis 3 predicted that information sources would positively affect visiting intention and was also not supported by this study....
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    • 15 Trust is essential. The current culture of the audience wants to have control over the information they see. People want to actively participate in the conversation. It cannot be assumed that organizations know what the consumers want. Social...
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    • 16 Chapter 2 Planning for Web Design Introduction Many web designers, including both the novice and experienced, create web con-tent that ignores principles of good design. Their pages may contain busy colored backgrounds, a multitude of animated...
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    • 19 in response to media consumption are all illustrative of emotional affective effects. Decreased morale and alienation can occur in response to media dependency as well, or individuals can gain a sense of collective well-being and belonging from...
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    • 19 Kim et al., 2007). Instant messaging has been shown to be more of in between communication medium because it is used for both strong and weak relationships (Kim, Kim, Park, & Rice, 2007). Social networking is associated with weak or...
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    • 2 U.S. TV SHOW’ INFLUENCE IN CHINA consumption, which is between one hour and two and half hours per day. Eighty-four percent of interviewees admitted that video streaming and downloading are the most popular ways to watch TV programs (Li Yan,...
    • Page 25

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    • 22 role in the implementation of AES systems. Teacher, however, have the ultimate responsibility to determine if an AES program in is the best interest of the students. Teacher Role in MyAccess! Program The teacher is meant to play a valuable role in...
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    • 22 U.S. TV SHOW’ INFLUENCE IN CHINA complaining about their president or government in websites, newspapers, radios or other media, and they do not believe that their leaders are always absolutely right. It is difficult to find the same situation...
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    • 23 U.S. TV SHOW’ INFLUENCE IN CHINA proposed by Realo and his colleagues (1997), who demonstrated the existence of at least three interrelated, yet clearly distinguishable, subtypes of collectivism focused on the relationships with family members...
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    • 24 mathematics. This means that according to a standardized test of cognitive and academic ability, such as the Woodcock Johnson III, the students exhibited a significant discrepancy (defined as 15 points or greater) between their General...
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    • 24 U.S. TV SHOW’ INFLUENCE IN CHINA of mass media influences Young Chinese people, and the process can be explained by cultivation theory. It looks like no theory has been as instrumental as cultivation theory to explain the long-term effects of...
    • Page 24

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    • 25 by the University of Massachusetts Dartmouth Center for Marketing Research found that the school reported spending 33% less on print marketing, 24% less on newspaper ads, and 17% less on radio and TV ads. All decreases attributed to an increased...
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    • 26 U.S. TV SHOW’ INFLUENCE IN CHINA cultivation theory may help us to explain why U.S. TV shows would bring so many influences to Chinese viewers’ understanding of U.S. and how they form or reform the viewers’ impressions. However, previous...

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