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  • All fields: 2013*
(105 results)



Display: 20

    • Page 23

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    • DAVID’S VS. GOLIATH 23 suggested that both paradigms “represent and inform the various ways humans recount and account for human choice and action” (Littlejohn & Foss, 2011, p. 144). Narratives and Public Relations Public relations is a field where...
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    • DAVID’S VS. GOLIATH 25 Chapter 3: Proposed Research Method PR Sample The sample for this research included 30 PR boutiques that specialize in brand and product development in the health, beauty, fashion, and consumer product industries. These can...
    • Page 59

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    • 7th Grade Language Arts Only-For second quarter of the 2013-2014 what were the grades of your students in Language Arts? Fill out all grades that apply to what you teach. How many students received 8th Grade Language Arts Only-For second quarter of...
    • Page 28

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    • DAVID’S VS. GOLIATH 28 allowing ourselves to become an integrated part of your team, saving you a seat at the lunch table and splitting milkshakes on the boardwalk” (2013). This approach to gain likeability is aimed at leveling with the consumer...
    • Page 29

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    • DAVID’S VS. GOLIATH 29 advertisements or commercials here. We get companies featured editorially. So, how do we do it? Hey, we won’t give away all our secrets. But we start with a roster of media contacts that are unmatched – from magazine editors...
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    • DAVID’S VS. GOLIATH 30 AMP3 PR used bullet points to display the most instances of intimidation found in any of the narratives. As displayed above in the screen shot, AMP3’s six out of the seven bullet points are using intimidation as a...
    • Page 31

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    • DAVID’S VS. GOLIATH 31 how they realized “a big agency simply could not compete with the personal approach to client service they both preferred” (2013). AMP3 also threatens the idea of receiving the same standard work for every client. They claim...
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    • The Effect of Background Music on On-Task Behavior, Task Performance and Mood Levels A Thesis submitted to Southern Utah University in partial fulfillment of the requirements for the degree of Master of Education April 2013 By Jennifer C....
    • Page 34

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    • DAVID’S VS. GOLIATH 34 Small Girls PR also makes a claim to fame when they write, “Forbes listed Small Girls as one of the top 15 women-led startups in 2013 and NY Post heralded them “the reigning prom queens of the NY tech scene” (2013). Limelight...
    • Page 35

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    • DAVID’S VS. GOLIATH 35 The second theme that emerged under the strategy of self-promotion was speaking about particular brands the boutiques have worked for or fields they do work in. Style House Public Relations introduces themselves by discussing...
    • Page 69

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    • resources already out there. I use the iPad mostly with reading. Students can look up information and books or articles of interest and they can read narrative texts easily there. I use the iPads mostly with writing. Even in the reading class, we...
    • Page 37

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    • DAVID’S VS. GOLIATH 37 philanthropists, talent/personalities and made millions of consumers aware of them” (2013). This bold statement shows that a general statement not specific to particular awards or brands can still have an influencing...
    • Page 38

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    • DAVID’S VS. GOLIATH 38 At the heart of this success is an ability to generate fresh ideas and creative campaigns, a reputation for honesty and hard work, and a strong network of long-established relationships with producers, editors, writers,...

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